Samsung Electronics Galaxy S23 Ultra, What’s Changed and Not Changed

While Samsung Electronics’ flagship smartphone Galaxy S23 Ultra is set to launch early next year, it is expected that there will be no significant change in the design sector.

First of all, the Galaxy S23 Ultra is equipped with Qualcomm Snapdragon 8 2nd Generation Application Processor (AP), a 200 million pixel camera module, and has a smartphone lineup that stands out.

갤럭시 s23 사전예약 However, some people are disappointed that there is still no significant change in the design sector, which has been demanding steady improvement. It is expected that the success of Galaxy S23 Ultra will depend on the coexistence of Samsung Electronics’ foldable lineup and the introduction of Galaxy-only AP, which was announced earlier this year.

According to the industry on the 23rd, Samsung Electronics has effectively finished this year’s lineup by launching new products of two foldable phones and peripherals at the Galaxy Unpack earlier this month. The eyes of the market are on a new unpack event scheduled for early next year. Samsung Electronics has been focusing on promoting its Galaxy S series every February.

Interest in the Galaxy S23 Ultra, the originator of Samsung Electronics’ flagship smartphone, is also growing. With a few months to go before unpacking early next year, the concept of the new product is set to “improve performance significantly and maintain design.”

According to industry sources, Samsung Electronics’ MX division recently shared information with major camera partners that the Galaxy S23 series will be equipped with 200 million pixel cameras. Some manufacturers reportedly requested the development of 200 million pixel camera parts.

If Samsung Electronics, the world’s No. 1 smartphone market share, is equipped with 200 million pixel camera in flagship model Galaxy S23 Ultra, it is expected that the impact on the market will not be small. Motorola recently introduced the X30 Pro, which is equipped with Isocell HP1, a mobile image sensor that supports 200 million pixels. Komai is also preparing to release a 200 million pixel camera smartphone. The introduction of ultra-high-pixel cameras will bring about a chain of changes not only in smartphone memory but also in parts ecosystems such as sensors, lenses, and APs.

The Galaxy S23 Ultra “Brain” features Qualcomm Snapdragon’s 82nd generation chip. Samsung Electronics is currently negotiating with Qualcomm on details such as supply volume. The 82nd generation Qualcomm Snapdragon will be mass-produced from TSMC’s 4th (process foundry (commissioned semiconductor production).

Samsung Electronics has been using Qualcomm Snapdragon and Samsung Foundry’s Exynos AP in the Galaxy S series, but the Exynos 2200 installed in the Galaxy S22 experienced quality problems earlier this year, increasing the proportion of Qualcomm chips.

Compared to performance improvements such as ultra-high pixel cameras and the latest APs, the design changes are insignificant. 갤럭시 s23 출시일 Recently, the famous IT chip star Ice Universe said on social media, “The Galaxy S23 standard will be almost unchanged except that it will grow by 0.1~0.2mm.” He added, “The Galaxy S23 Ultra is 8.9mm thick, 6.8 inch 3088×1440 pixel display, and 5000mAh battery will be the same as the previous Galaxy S22 Ultra.”

Attention is also focusing on whether the Galaxy S23 Ultra will maintain its previous position under Samsung Electronics’ policy to take the lead in the market by expanding its foldable phone ecosystem.

Samsung Electronics’ MX division manager Noh Tae-moon held a Galaxy unpack event earlier this month and declared, “Foldable phones will become the market trend by 2025 to fill more than half of Samsung’s premium smartphone sales with foldable phones.” This statement suggests that Samsung Electronics is likely to place more importance on the Galaxy Z (Flip Fold) series than on the Galaxy S series.

The key is whether Samsung Electronics will introduce “Galaxy-only AP” as soon as possible, which Samsung Electronics announced earlier this year. The Galaxy-only AP will be released as early as 2025, with the cooperation of Samsung Semiconductor Division and MX Division. Currently, Samsung Electronics is the main smartphone lineup and uses a high proportion of chips from other companies such as Qualcomm. Once the Galaxy-only AP is completed, it is expected that it will provide an opportunity to take a leap forward in the market by establishing an independent ecosystem such as Apple’s M-Series.

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